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How to deliver a social media strategy workshop that builds capacity and finds opportunities

The Concept Jam is a workshop-based methodology for identifying an organization’s most promising social media opportunities.  It’s the part of our work that we love the most, and that we think gives the greatest value to our clients. It’s also the one part of our current service line-up that we hope to do even more of in the months and years to come. So we figured we’d put our money where our mouth is by giving that away first.

12 things you don’t know about Rob Cottingham

In a few hours I’ll be thankful for a plate of turkey, stuffing and gravy. Meanwhile, there’s nothing like jamming chunks of bread into the cavity of a formerly living creature to make you appreciate what really matters in life. As I stood elbow-deep in turkey, I found myself reflecting on the person who is at the heart of most of what I have to be thankful for this year

7 innovations that make travel easier

After seven years in which out-of-town travel was a relatively infrequent (and rushed) experience, I’m struck by how much easier air travel is now compared to my pre-parent days. Here are a few of the non-social-media innovations that make travel much better than it was in 2002.

Social media and the health sector: an introduction with case studies

Social capital, understood as the density of relationships and trust within a community, is a key determinant of health. Individuals are happier and healthier in communities with high levels of social capital, and high social capital communities have stronger economies and more stable political systems. This post provides an introduction to the role of social media in building social capital, illustrated with examples of how health care organizations are using social media for storytelling, connecting and knowledge management.