Latest publications
Read my latest stories for The Wall Street Journal, Passcode, The Harvard Business Review, JSTOR Daily and more.

Blackout ribbon: Avoiding grim news and spoilers
I’d like to designate a coloured ribbon that would be as universally recognized as the yellow or pink ribbon campaigns. See someone wearing this ribbon, and you know that they don’t want to discuss the latest grim news stories. A more elaborate version could prevent spoilers, too.

The Genzlingerizer: An app to enhance offline reading (and an IFTTT workaround)
I want to set up rules for the publications I read in print, specifying the authors or topics that qualify as must-reads. When said publication appears at my door, I want to launch an iPhone app that tells me which pages to look at in this morning’s New York Times, this week’s New Yorker, or the latest Entertainment Weekly. Then I want an easy way to take whatever I’m reading in print, and convert it to a set of links that are ready to share online.

12-Step Social Media Scanner & Intervention Bot
Imagining a 12-step bot that constantly scans people’s social media feeds for signs that things are out of control, and then tweets you the location of your nearest AA, Overeaters Anonymous or Shoppers Anonymous.

YouDrawIt: The shopping engine that lets you drive
Wanted: a shopping engine that lets me draw the shape I’m looking for — whether it’s a shoe, a shirt or a dress — and then searches the site for items that appear to match my shape.

Butt-crack mural: Rethinking self-judgement
This post was an exercising in suspending self-judgement: in this case, the judgement that a giant mural stitching together butt-crack photos is an unshareably bad idea.

Rain swag for the farmers market

NameRater: A search tool for evaluating a possible name change
Wanted: a search tool that evaluates the search engine visibility of your prospective married name, or the name you are considering for your baby.

SinglesMob: An app for turning parties into mixers
Envisioning an app that lets you blast your single friends with the news that you are at a party with a lot of single guys (and not enough women) or vice versa.

Take these ideas…please
For the next month, I’m committed to sharing almost every one of my ideas — no matter how valuable, and no matter how terrible.

A bird’s eye view of hashtag diffusion
What's it like to be on a panel with rock stars Peter Shankman, Julien Smith, Chris Brogan and Russell Bowers? For all who have wondered, I can answer that question with a video -- at the same time, answering a question that came in on Twitter during today's panel at...