Tell Stories With Data

Whether you’re looking for clicks and mentions or authority and leads, nothing succeeds like data-driven content. From shareable infographics to in-depth reports, my data journalism helps businesses, non-profits and publications tell the data-driven stories that stand out from the pack.

Your data or mine?

With a unique combination of quantitative research, marketing and social media skills, I can not only get you the original data you need to rise above the fray, but also turn it into an irresistibly compelling story. Or I can work with the data you already have–like transaction data, social media metrics, app usage or customer feedback–to find the story that will win you new audiences and attention.

Data drives conversations

My content marketing projects drive social conversations because I bake the social strategy into the content. Each piece features tweetable links, bloggable excerpts and shareable infographics created by me or an independent designer. And it comes with a social media promotion plan calibrated to build your network and your brand.

The right form for your data-driven content

You can use data to power content like:

  • White papers, reports and ebooks that generate media attention and leads
  • Shareable infographics that present new insight
  • Blog posts in an authoritative voice
  • Presentations that make audiences take note
  • Social media shareables like charts or data factoids
Let's tell great stories together.

Data journalism for content marketing

Content marketers at the world’s most innovative companies and publications turn to me for data journalism that sets their content apart.
Here are some examples of my data-driven work.

No Results Found

The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.

Power your content with data

Ready to start turning data into great, compelling content? Here are some of my top tips on how to tell great stories with data.

Hey NSA, even my kids know snooping is creepy

Hey NSA, even my kids know snooping is creepy

by | Jun 12, 2013 |

This morning's breakfast conversation: ME: I'm feeling upset about how Barack Obama has been reading all the stuff we've been posting online -- everywhere except Twitter, which refused to cooperate. SWEETIE: That's creepy. ME: Good news, though -- I blogged your list...

8 kid-inspired features for Apple’s iOS 7

8 kid-inspired features for Apple’s iOS 7

by | Jun 11, 2013 |

For the past couple of years, our kids' favorite bedtime stories have featured a feline protagonist whose best friend is Apple CEO Tim Cook. In each story, Tim Cook teleports this cat to Cupertino (Apple HQ), where Tim and cat work on various cat-friendly inventions....

End those digital fasts with these 5 April Fool’s Day pranks

End those digital fasts with these 5 April Fool’s Day pranks

by | Mar 26, 2013 |

Well, folks, it's almost that time again: Easter. Also known as the end of Lent. Or what should be known as national coming out day for all the people who've just spent the past 40 days doing some kind of digital fast. They inevitably come back with a desire to...