Cambridge Analytica shows what’s wrong with data-driven marketing

Today in The Globe and Mail, I share the inside scoop on what it was like to work with social media data in the heyday of Cambridge Analytica: When we were first heading down that path, vendor after vendor tried to woo me with tools that would give us access to the...

Vancouver residents get a taste of the future (PDF)

This playful story about Vancouver’s role as the world’s sci-fi capital was backed up with numbers and graphics: a data set I developed myself, showing where supernatural productions are filmed, and a map of top Vancouver locations.

So Much Great TV. How Do You Choose? (PDF)

In an era of abundant good TV, how do I choose what to watch? How do I find those shows? And how do I fit those choices into a busy schedule? That’s why I now approach TV watching with the same strategic focus I use for my professional to-do list. Organizing my TV...