Why the speed of research matters in social media
How quickly do you have to reply to a critical tweet? How long does it take for the right video to go viral? How often do you have to update your company’s Facebook page? Speed is at the heart of many of the questions that come up over and over again in social...A new path to social media insight at Vision Critical
People who post frequently on Facebook and Twitter are more than 3 times as likely to care about being the most fashionable person in the room, compared to more passive social media users. That was one of the surprising findings that came out of a major social media...5 questions about your personal brand and your day job
My latest for the Wall Street Journal addresses the challenges that companies face in managing “co-branded” employees: employees who have built a significant reputation and following through social media. The story covers a range of issues managers need to...How quickly should you reply to email?
I’m a judgemental email sender and an anxious email recipient. When I send someone an email, I judge them based on their response time: instant? slow? eternal? And by judgement, let me be clear: I’m not judging them on their email skills alone....For a magazine story: seeking business leaders suffering from tech pain
I’m writing a story for a leading business travel magazine and I’m looking for interview subjects. Do you have a tech pain point — whether it’s email overload, scheduling, or just finding a way to unplug — that I can help you solve? If...Take these ideas…please
For the next month, I’m committed to sharing almost every one of my ideas — no matter how valuable, and no matter how terrible.
A bird’s eye view of hashtag diffusion
What’s it like to be on a panel with rock stars Peter Shankman, Julien Smith, Chris Brogan and Russell Bowers? For all who have wondered, I can answer that question with a video — at the same time, answering a question that came in on Twitter during...Tx is short for f*** you, not thank you
Today’s practice: Write your thank yous instead of abbreviating them. Last night, I caught myself on the verge of a profound etiquette violation. A colleague had replied quickly and helpfully to an email I had sent, asking for information, and my breezy reply...Meet Your Pinterest Customer
Pinterest is the social media darling of the month, growing madly and reported to be driving more traffic to third-party…
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