Blogging

3 tricks for monitoring Twitter mentions and trackbacks

3 tricks for monitoring Twitter mentions and trackbacks

The brilliant Lauren Bacon made a big splash yesterday with her thought-provoking post on the emotional work that often gets assigned to women working in the tech world. The response to that post has been so massive that it’s left her with a challenge: how do...
Love in flames: finding the joy in hostile comments

Love in flames: finding the joy in hostile comments

“I don’t know why you care about the shit that a bunch of total strangers say about you on the Internet.” This was my mom’s delightfully candid and potentially comforting response to this week’s comment eruption on my Harvard Business...
What experience do you want to have online?

What experience do you want to have online?

Today’s practice: Think about the social media experience you want to have, not the brand you want to build. About three years ago, in a conversation that ultimately led to me shifting gears and joining Emily Carr, the very wise Morgan Brayton passed along a...
13 essential ingredients for your blogging setup

13 essential ingredients for your blogging setup

Just like a city needs roads and sewers, a blog needs its own infrastructure. Until you’ve got the basics in place, there’s no point in busting a gut to increase traffic: even if you succeed in bringing new readers to your blog, you won’t keep them...
The 3 essential questions every blogger should answer

The 3 essential questions every blogger should answer

How can I build a platform and readership for my blog? That’s a question I hear a lot — most recently, from Lauren Thaler of The Infinity Game. Lauren’s a brand-new blogger, writing about her life as a “nuclear family of one”: an only...

5 reasons to blog like it’s the last night of the world

I worry a lot about the world ending. My scenarios usually involve some kind of catastrophic climate change, pandemic virus or global economic meltdown followed by civil collapse. This intermittent tendency to fret over various doomsday is something I try to deprive...
10 bloggers share their tips on how to stay motivated

10 bloggers share their tips on how to stay motivated

Everyone knows that Superman’s great weakness is Kryptonite, fragments of his home planet that travelled with him to earth. That’s how legendary weaknesses arise: the source of our strength is also our greatest weakness, and every legend carries with it...

How many e-mail clients do you need?

Jodie Tonita is a lovely person. She is passionate, funny, kind to children and small animals, and an amazing hula-hooper. Unfortunately she was sent by our alien overlords to ensure I never do my actual work. As evidence, check out this message Jodie left on my...
How to write a blog post in 10 minutes

How to write a blog post in 10 minutes

How do you blog in one hour a week? In my recent blog post about how to sustain your social media presence in just 3 hours a week, I advise drafting 3 blog posts in under one hour. That may sound unimaginable if (like me) you’ve fallen into the habit of turning...
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