I want a single analytics dashboard that shows me click rates for any link I’ve tweeted. Right now I have to look at separate stats for bit.ly, ow.ly, Buffer and alex.loves.
I am a technology researcher, writer and strategist, and the author of Work Smarter with Social Media for Harvard Business Review Press. My writing, speaking and research focus on how people and organizations can work smarter and live better by making effective use of the social web. I blog about digital business and society for the Harvard Business Review, and I am represented for speaking engagements by the Lavin Agency.